Publications

Books

  • Kaul, A. & Chaudhri, V. (2017). Corporate Communication through Social Media: Strategies for Managing Reputation. New Delhi: Sage
  • Kaul, A & Desai, A (2014). Corporate Reputation Decoded. Sage: New Delhi
  • Kaul, A & Singh, M (2012). New Paradigms for Gender Inclusivity: Theory and Best Practices. New Delhi: Prentice Hall of India
  • Kaul, A (2009). Business Communication (2nd edition), New Delhi: Prentice Hall of India (Awarded the prize for being one of the best selling authors of PHI)
  • Kaul, A & Gupta, S (2006) (Edtd). Management Communication: Trends and Strategies New Delhi: Tata McGraw – Hill Publishing Company
  • Kaul, A (2005). The Effective Presentation: Talk Your Way to Success, New Delhi: Response Books(One of the best selling books with a request from the publishers to translate it in regional languages)
  • Kaul, A (2000) Effective Business Communication New Delhi: Prentice Hall of India

Research Articles (Double Blind Peer Reviewed) International Journals/Websites

  • Kaul, A. & Chaudhri, V. (2018). Digital Activism: NGOs Leveraging Social Media to Influence/Challenge Corporate Social Responsibility. In Adam Lindgreen, Joelle Vanhamme, Rebecca Watkins, Francois Maon (Eds.), Communicating Corporate Social Responsibility in the Digital Era.
  • How to Answer some Tricky Interview questions/ https://www.hbrascend.in/topics/answer-tricky-interview-questions/ /Asha Kaul/April/2017
  • Kaul, A., & Desai, A. (2016). Executive Leadership. In C.E. Carroll (Ed.), Sage Encyclopedia of Corporate Reputation, New York: Sage.
  • Kaul, A., & Desai, A. (2016). Leadership's Role in Reputation. In C.E. Carroll (Ed.), Sage Encyclopedia of Corporate Reputation. New York: Sage.
  • Kaul, A., & Desai, A. (2016). Strategic Alignment. In C.E. Carroll (Ed.), Sage Encyclopedia of Corporate Reputation. New York: Sage.
  • Kaul, A., & Desai, A. (2016). Use of Social Media in Crisis Communication. In C.E. Carroll (Ed.), Sage Encyclopedia of Corporate Reputation. New York: Sage.
  • Kaul, A. & Desai, A. (2016). Managing corporate reputation through social media. In Managing public relations and brand image through social media (pp.30-46). Hershey, Pennsylvania: IGI Global
  • Kaul, A. & Desai, A. (2016). Executive Leadership. In Craig E Carroll's (Ed.) Sage Encyclopedia of Corporate Reputation (ISBN: 1483376508), Sage Publications, New York.
  • Kaul, A. & Desai, A. (2016). Leadership's Role in Reputation. In Craig E Carroll's (Ed.) Sage Encyclopedia of Corporate Reputation (ISBN: 1483376508), Sage Publications, New York.
  • Kaul, A. & Desai, A. (2016). Strategic Alignment. In Craig E Carroll's (Ed.) Sage Encyclopedia of Corporate Reputation (ISBN: 1483376508), Sage Publications, New York.
  • Kaul, A. & Desai, A. (2016). Use of Social Media in Crisis Communication. In Craig E Carroll's (Ed.) Sage Encyclopedia of Corporate Reputation (ISBN: 1483376508), Sage Publications, New York.
  • Kaul, A. & Desai, A. (2016). Managing corporate reputation through social media. In Managing public relations and brand image through social media (pp.30-46).Hershey, Pennsylvania: IGI Global
  • Kaul, A. & Chaudhri, V. (2015). Colloquium: Social Media: The New Mantra for Managing Reputation. Vikalpa: The Journal for Decision Makers, 40(4), 455-491
  • Kaul, A (2012). “Man and Woman Talk in Indian Organizations: Grammatical and Syntactical Similarities”.  Journal of Business Communication, 49(3), 254–276, DOI: 10.1177/0021943612446750
  • Bresciani, S., Eppler, M. , Kaul, A &  Ylinen, R. (2011) “The Effectiveness of Knowledge Visualization for Organizational Communication in Europe and India” 29, 365-370, DOI: 10 1109/IV 2011
  • Kaul, A & Kulkarni, V (2010). “Gender and Politeness in Indian Emails” in  Handbook of Research on Discourse Behavior and Digital Communication: Language Structures and Social Interaction. Edtd. Rotimi Taiwo. (pp. 389-410) Information Science Reference: New York
  • Kaul, A (2009). “Asia Business Communication: Country Perspectives (India)”   Japan Business Communication Association, 68, 77-81
  • Kaul, A (2009). “Perceptual Differences: Men and Women@ Work.”http://www.businesscommunication.org/conventions/Proceedings/2009/ABC2009Proceedings.html
  • Kaul, A & Mishra, S (2009). Introduction to the Colloquium on “Gender and Workplace Experience” Vikalpa: The Journal for Decision Makers, Vol. 34 (4), 79-83
  • Kaul, A & Pandit, A (2008). “Playing the Game of Communication: Enhancing Skills through a Reading of Literature.” Vikalpa: The Journal for Decision Makers. Vol. 33 (2), 1-13
  • Kaul, A, Ansari, M & Rai, H (2006). “Gender, Affect and Upward Influence,”  Journal of Asia Entrepreneurship and Sustainability, Vol. 2 (1), 3-31
  • Kaul, A & Patnaik, E (2006). "Gender Differences in the Use of FTAs when Reporting Incidents of UI: An Indian Study," The International Journal of Interdisciplinary Social Sciences, Vol. 1, 2006, 3-17.
  • Kaul, A and Brammer, C.(2005) “Study of Speech act theory in Upward Influencing in an Indian Workplace” http://pkp.ubc.ca/abc/ojs/viewarticle.php?id=35
  •  Kaul, A, (2004) "Talking Up: Study of Upward Influence Strategies" http://businesscommunication.org/conventions/2003proceedings.html
  • Kaul, A (2003)"Talking Up: Study of Upward Influence Strategies" http://businesscommunication.org/conventions/2003proceedings.html