Prof. Vishal Gupta

Indian Institute of Management Ahmedabad

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Psychometrics and Scale Development in Social Sciences

The purpose of this lecture series is to introduce to the participants the central concepts of measurement. The series takes a “nuts and bolts” approach, covering the critical aspects of psychometric theory including test construction, item analysis, reliability, validity, and measurement error. The series is structured around a framework of measurement principles and will be based on a combination of theoretical and practice-oriented sessions that will provide a working knowledge of concepts using statistical software like SPSS and AMOS.

The learning objectives of the series are:
a. Understand the process of designing a measure, the steps involved, and guidelines that must be followed at each step;
b. A nuanced understanding of the conceptual foundations of instrument construction and development, including basic mathematical and statistical principles.
c. Develop understanding of psychometric issues relevant to development of measures;
d. Understand the issues of reliability, validity and measurement error;
e. Be able to critically evaluate soundness of a test based on scientific criteria;
f. Become sensitive to ethical issues, test biases; and
g. Get hands-on training on statistical analysis packages SPSS and AMOS.

This series is designed for researchers working in social sciences (OB, HRM, Marketing, Strategy, Communication, etc.) who are interested in developing their own scales or are using established scales for measuring constructs in their research work. Researchers who are using surveys for their research work will benefit from this workshop.

YouTube playlist: shorturl.at/ghoFK

The instruction sheet for the series is available at: https://shorturl.at/akvyC

Workshop files are available at: https://shorturl.at/aADN2

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